Brancheneinblicke – Trends und Analysen für Ihre M&A-Entscheidungen

The e-commerce market in Germany continues to boom in 2024 – driven by mobile shopping, biometric payments, and new checkout solutions. However, competition remains tough, especially for smaller retailers. Which trends are shaping the market, and where are untapped opportunities? Read the full article now to learn more!

The e-commerce sector has experienced unprecedented growth due to the COVID-19 pandemic but is now facing increasing competitive pressure. Key trends include Amazon FBA, the Thrasio model, social commerce, and sustainability, which are also having a significant impact on the M&A market. To remain competitive, retailers must increasingly focus on innovations such as artificial intelligence (AI) and augmented reality (AR).